C. oreocreticus appears on the endangered list of the Greek Red Book and is strictly protected under international law (4). As such, the plant cannot be picked, dug up or otherwise threatened, and its habitat is also protected (4). Additionally, a charity called FloraCretica has been established on Crete which aims to educate the general public, both Greek and visitors, about the plight of Crete’s endangered flora and to encourage the protection of unique and ancient habitats (5). As part of this objective, the organisation is in negotiation with hotels in various parts of the island trying to get them to donate a small area of their land to be maintained as a natural garden, in which seeds and bulbs rescued from destruction elsewhere can be replanted (5). FloraCretica have taken the beautiful, rare and endemic C. oreocreticus as their logo, which will appear on promotional leaflets and posters (5). Thus, the species is receiving good publicity, encouraging pride in the island’s native flora whilst at the same time promoting the need and responsibility of everybody to help preserve it.